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Nintendo Back With A Bang

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Editor’s Remarks:
This week, Nintendo’s share price has experienced a meteoric rise to a five-year high due to the success of its new game, Pokémon Go. SensorTower estimates the app has been downloaded 15 million times already. Competitors will watch closely to the success of Nintendo in applying augmented reality to its previous major game titles. This would certainly lead to further games with these features and possibly the return of projects such as Google Glass, which also tried to break into the augmented reality market. The game has not been officially released in several markets such as the UK as of yet due to servers crashing from high levels of activity.

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