Michael Kors has finally seen a surge in interest from investors in the last week, after a period of lacklustre performance for the premium US apparel brand. Michael Kors, like Coach before it, underwent massive growth through diversifying outlets, from its own stores to larger department stores.
Eventually, Michael Kors saw a drop in interest with many saying the company diluted its brand and lowered its coveted item status for its famous bags.
With rising disposable income, investments in fashion have become increasingly attractive. However, with EY predicting spending to decrease in the UK and Kors opening its largest store soon on Regent Street, will its surge be quickly wiped out?