June 13, 2016

LinkedIn’s Success Making Money

   June 13, 2016

LinkedIn’s Success Making Money

How_LinkedIn_Makes_Its_Money_Talent_Solutions_Marketing_Solutions_Premium_Subscriptions_TMMChart.png

Trader’s remarks:

Last year, LinkedIn’s revenues were almost $3bn but it recorded a net loss of $166m. Most of its income is from the “talent solutions” division, which charges recruiters to advertise jobs and use the company’s data. LinkedIn’s horizontal platform of professionals across various disciplines has helped it create a unique breeding ground for software-as-a-service (SaaS) businesses. For instance, the company can build specialised tools that cater to the need of recruiters and other companies. With Microsoft, it can now forge a strong partnership leveraging on each other’s strengths.

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