August saw a total amount raised by the Clinton campaign at $692.7m, a significantly large sum compared to Trump’s $346.3m. It must also be noted that Trump has admitted to contributing considerable sums towards his own campaign. It is more than just numbers when it comes to campaign funds as they dictate how
It is more than just numbers when it comes to campaign funds as they dictate how much should be spent on staff and thus a successful team to ensure the voters come out to show support. Clinton has been on top in several election polls with minority race groups included, proof that her campaign staff is doing a great job. Trump, on the other hand, has never held office, however, has benefited from mass media coverage over his outrageous comments regarding immigration and border control in addition to his TV appearances prior to the presidential nomination.
One reason as to why so many Americans support the Trump campaign is due to his business mentality and alleged ability to control his finances and this is also clear in his presidential campaign. Clinton, although having raised far more than Trump during the course of the campaign, has spent 93% of what has been raised compared to Trump who has only spent a prudent 71%.
Problems On Both Sides
One of the many appeals of Trump is that during the early stages he is quoted to have said: “I’m really rich, I am using my own money.” It is an important factor to citizens – if one is willing to put one’s wealth into something, then one must be passionate about it. However, he has seen a lot of negative coverage with his views on immigration.
On the other hand, Clinton she has extensive experience in the White House – from First Lady to Secretary of State in the Obama administration. But she has faced negative media too – she has come under scrutiny for the use of a personal email server for official electronic communications.
Money does not guarantee campaign success. Bernie Sanders called for less money spent during the elections. However, it can be concluded that despite political and personal wealth, policies that appeal to the masses are what counts, which is why Clinton is tipped to win the election.